January 2026 social media content calendar
- Andrew
- Dec 21, 2025
- 6 min read
January brings fresh starts, cozy winter vibes, and a mix of lighthearted fun and meaningful observances — the perfect time to reconnect with your audience, set the tone for the year, and kick off your social-media game with purpose and personality. Whether you’re celebrating milestones, spotlighting community, or just sharing a little warmth, this calendar has you covered.
Use this as your guide for the month: plan ahead, stay inspired, and let your content reflect the energy of a new year. Click on any of the dates to instantly see it in the calendar, or scroll down through all of them for even more inspirational ideas.
January social media template collection
Thursday, January 1, 2026: New Year’s Day
Start the year with energy and optimism! Share a “Happy New Year” message — maybe your brand’s goals or hopes for 2026 — and invite your community to join you in setting intentions.
New Year’s Day hashtag:
# HappyNewYear2026
New Year’s Day social media post templates:
Friday, January 2, 2026: Science Fiction Day
Spark imagination and a sense of wonder! Post a sci-fi quote, futuristic ideas related to your field, or ask your followers about their favorite sci-fi stories.
Science Fiction Day hashtag:
# ScienceFictionDay
Science Fiction Day social media post templates:
Sunday, January 4, 2026: National Trivia Day
Engage your audience with fun & industry-related trivia. Spark interaction, foster community, and showcase your expertise in a lighthearted way.
National Trivia Day hashtag:
# TriviaDay
National Trivia Day social media post templates:
Wednesday, January 7, 2026: Orthodox Christmas Day
A special celebration for those observing the Orthodox tradition. Share warm wishes, festive greetings, or thoughtful holiday reflections for your audiences celebrating today.
Orthodox Christmas Day hashtag:
# OrthodoxChristmas
Orthodox Christmas Day social media post templates:
Saturday, January 10, 2026: Houseplant Appreciation Day
Invite some green into the new year! Share plant care tips, show off office or home greenery, or ask followers to post photos of their favorite plants.
Houseplant Appreciation Day hashtag:
# HouseplantDay
Houseplant Appreciation Day social media post templates:
Sunday, January 11, 2026: International Thank You Day
A perfect day to express gratitude. Thank your customers, team, or community for their support. A little appreciation goes a long way.
International Thank You Day hashtag:
# ThankYouDay
International Thank You Day social media post templates:
Monday, January 12, 2026: National Pizza Week
Who doesn’t love pizza? Celebrate the week by sharing fun pizza facts, favorite toppings, or special offers if you’re in food — or just ask followers about their ultimate pizza combo.
National Pizza Week hashtag:
# PizzaWeek
National Pizza Week social media post templates:
Tuesday, January 13, 2026: National Sticker Day
Stickers can be fun and expressive. Use this day to share branded sticker ideas, run a giveaway, or invite followers to tag you using your own stickers or designs.
National Sticker Day hashtag:
# StickerDay
National Sticker Day social media post templates:
Tuesday, January 13, 2026: National Clean Your Desk Day
A clutter-free space equals a clearer mind. Share before-and-after desk photos, organization tips, or encourage a “clean desk challenge” among followers or your team.
National Clean Your Desk Day hashtag:
# CleanYourDesk2026
National Clean Your Desk Day social media post templates:
Wednesday, January 14, 2026: Orthodox New Year
Another moment of celebration for those observing Orthodox traditions. Share warm greetings and inclusive messages to acknowledge different cultural calendars in your audience.
Orthodox New Year hashtag:
# OrthodoxNewYear
Orthodox New Year social media post templates:
Thursday, January 15, 2026: National Hat Day
Top off the month with a little fun. Share photos of favorite hats, run a “hat style” poll, or invite followers to show off their most creative headwear.
Hashtag: #HatDay
National Hat Day social media post templates:
Friday, January 16, 2026: International Hot & Spicy Food Day
Turn up the heat. Showcase spicy dishes, ask followers about their favorite hot meals, or run a themed promo for those who love a little spice.
Hashtag: #HotAndSpicyFoodDay
International Hot and Spicy Food Day social media post templates:
Saturday, January 17, 2026: National Hot Buttered Rum Day
Warm up the weekend with cozy vibes. Share a comforting drink recipe, winter-safe beverage ideas, or invite followers to comfort-food discussions.
National Hot Buttered Rum Day hashtag:
# HotButteredRumDay
National Hot Buttered Rum Day social media post templates:
Sunday, January 18, 2026: Use Your Gift Card Day
Encourage your audience to take advantage of gift cards. Post reminder messages, suggest top products or services, or run limited-time gift-card perks.
Use Your Gift Card Day hashtag:
# UseGiftcardDay
Use Your Gift Card Day social media post templates:
Sunday, January 18, 2026: World Religion Day
A day to reflect on faith, respect, and unity. Share inclusive messages, stories of harmony, or content that promotes interfaith respect and understanding.
World Religion Day hashtag:
# WorldReligionDay
World Religion Day social media post templates:
Monday, January 19, 2026: Get to Know Your Customers Day
Invite feedback, run a poll, or ask your audience to share what they love — a great way to deepen engagement and learn more about who you’re talking to.
Get to Know Your Customers Day hashtag:
# GetToKnowYourCustomers
Get to Know Your Customers Day social media post templates:
Monday, January 19, 2026: Martin Luther King Jr. Day
Honor the legacy of equality, unity, and justice. Share inspiring quotes, community-focused messages, or spotlight social responsibility and inclusion.
Martin Luther King Jr. Day hashtag:
# MLKDay
Martin Luther King Jr. Day social media post templates:
Wednesday, January 21, 2026: National Hugging Day
Spread warmth and connection. Encourage followers to share a hug (virtual or real), post friendly messages, or highlight acts of kindness and support.
National Hugging Day hashtag:
# HuggingDay
National Hugging Day social media post templates:
Thursday, January 22, 2026: Celebration of Life Day
A thoughtful moment to reflect, share gratitude, or tell stories of resilience. Post something uplifting, honoring life’s moments, or encouraging positivity and hope.
Celebration of Life Day Hashtag:
# CelebrationOfLifeDay
Celebration of Life Day social media post templates:
Saturday, January 24, 2026: National Compliment Day
Brighten someone’s day. Encourage compliments, positive messages, or highlight what you appreciate about your community.
National Compliment Day hashtag:
# ComplimentDay
National Compliment Day social media post templates:
Sunday, January 25, 2026: Opposite Day
Flip the script. Challenge normal assumptions, ask fun opposite-style questions, or run “reverse” promotions for a playful twist.
Opposite Day hashtag:
# OppositeDay
Opposite Day social media post templates:
Monday, January 26, 2026: Australia Day
Celebrate Australian culture and connections. Share fun facts, Aussie-themed ideas, or festive greetings.
Australia Day hashtag:
# AustraliaDay
Australia Day social media post templates:
Tuesday, January 27, 2026: International Holocaust Remembrance Day
A solemn day to remember, honor, and reflect. Share respectful messages, historical context, or calls for peace and solidarity in your community.
International Holocaust Remembrance Day hashtag:
# HolocaustRemembranceDay
International Holocaust Remembrance Day social media post templates:
Thursday, January 29, 2026: National Puzzle Day
Time to get brains working. Share a fun puzzle, quiz, or interactive post — a great engagement booster to wrap up the month.
National Puzzle Day hashtag:
# PuzzleDay
National Puzzle Day social media post templates:
Saturday, January 31, 2026: Inspire Your Heart with Art Day
End the month on a creative note. Share beautiful artwork, customer creations, or ask followers to submit their art for a feature.
Inspire Your Heart with Art Day hashtag:
# InspireYourHeartWithArt
Inspire Your Heart with Art Day social media post templates:
Saturday, January 31, 2026: National Fun At Work Day
Celebrate work culture and team spirit. Share behind-the-scenes moments, team shout-outs, or fun workplace snapshots to show a human side of your brand.
National Fun At Work Day hashtag:
# HaveFunAtWork
National Fun At Work Day social media post templates:
Has this social media content calendar left you feeling ready to plan content for your small business? Share the love with other business owners that might find this helpful in their social media marketing!
