January 2021 social media holiday content calendar for small businesses


See below for posting ideas!

In the first installment of our holiday content calendar series, we've created a social media holiday calendar for January 2021 for all your social media needs. Use this social media calendar to track important dates coming up or for inspiration when you're not sure what to post.


Keep scrolling for important days and hashtags in January 2021, as well as social media post templates and template collections for every day in January, and get busy building out your social media content calendar this month!



Friday, January 1st 2021: New Years Day


New year, new social content! Celebrate the New Year with a post that pops.


New Year's hashtag:

#happynewyear


Most popular New Year's social template:


New Year's social media template collection:




Saturday, January 2nd 2021: Science Fiction Day


Share your favorite scifi movie or book on social media to commemorate this day.


Science Fiction Day hashtag:

#nationalsciencefictionday


Science Fiction Day social media template:




Sunday, January 3rd 2021: Startup Sunday


Share how you started your business with a #startupsunday post.


Startup Sunday hashtag:

#startupsunday


Startup Sunday social media template:




Monday, January 4th 2021: Trivia Day


Engage your audience with a bit of trivia.


Trivia Day hashtag:

#nationaltriviaday


Trivia Day social media template:




Tuesday, January 5th 2021: Transformation Tuesday


Show your followers how far you've come, share your small business journey, or show off a before and after project!


Transformation Tuesday hashtag:

#transformationtuesday


Transformation Tuesday social media post template:




Wednesday, January 6th 2021: National Bean Day


Soy, kidney, lima, coffee! Celebrate beans of all shapes and sizes.


National Bean Day hashtag:

#nationalbeanday


Bean Day social media template:




Thursday, January 7th 2021: Old Rock Day


Yes, this day literally celebrates rocks. Find your inner geologist today!


Old Rock Day hashtag:

#oldrockday


Old Rock Day social media template:




Friday, January 8th 2021: Earth's Rotation Day


Learn or educate others about the earth's rotation today.


Hashtag:

#earthsrotationday


Earth's Rotation Day social media post template:




Saturday, January 9th 2021: Word Nerd Day


Learn a new word, do a crossword puzzle, or play scrabble to celebrate!


Word Nerd Day hashtags:

#wordnerd #wordnerdday


Most popular social media template:


Plus: view our Game Night template collection!



Sunday, January 10th 2021: Peculiar People Day


Share a quote or post interesting facts about yourself or others.


Peculiar People Day hashtag:

#peculiarpeopleday


Peculiar People Day social media quote template:




Monday, January 11th 2021: Monday Motivation


Share what motivates you this week!


Monday Motivation hashtag:

#mondaymotivation


Monday Motivation social media template:



Monday Motivation social media template collection:




Tuesday, January 12th 2021: Taco Tuesday


Can we taco bout how delicious tacos are? Offer a special or share a taco Tuesday post on social.


Taco Tuesday hashtag:

#tacotuesday


Taco Tuesday social media template:




Wednesday, January 13th 2021: Make Your Dreams Come True Day


Stop dreaming and start doing! Share a dream home, a dreamy collection, or your own dream!


Make your Dreams Come True Day hashtag:

#makeyourdreamscometrueday


Dreams social media post template:




Thursday, January 14th 2021: Organize Your Home Day


Organize your home this January, hire someone else to, or offer your home organization tips.


Organize your Home Day hashtag:

#organizeyourhomeday


Organize your Home social media template:



Get Organized social media post template collection:




Friday, January 15th 2021: National Strawberry Ice Cream Day


Get yourself a scoop or advertise your ice cream on social.


National Strawberry Ice Cream Day hashtag:

#nationalstrawberryicecreamday


National Strawberry Ice Cream Day social media template:



Saturday, January 16th 2021: National Nothing Day


Relax, you're in good hands. You don't have to do a thing!


National Nothing Day hashtag:

#nationalnothingday


National Nothing Day relaxation social media template:




Sunday, January 17th 2021: Kid Inventors Day


Celebrate and encourage kids to use their imaginations today.


Kid Inventors Day hashtag:

#kidinventorsday


Kid Inventors Day social media story template:



Monday, January 18th 2021: Martin Luther King Jr. Day


Celebrate Dr. King's life and achievements as an influential American civil rights leader.


Martin Luther King Jr. Day (MLK Day) hashtag:

#mlkday


MLK Day social media post template:




Martin Luther King Jr. Day social media template collection:




Tuesday, January 19th 2021: National Popcorn Day


Sell popcorn, eat popcorn, post about popcorn!


National Popcorn Day hashtag:

#nationalpopcornday


National Popcorn Day social media template:




Wednesday, January 20th 2021: Woman Crush Wednesday


Share a post about a woman who inspires you!


Woman Crush Wednesday hashtag:

#womancrushwednesday


WCW social media template:




Thursday, January 21st 2021: Thankful Thursday


Schedule a social media post sharing what you are thankful for.


Thankful Thursday hashtag:

#thankfulthursday


Thankful Thursday social media post template:



Plus: check out our Thankful Grateful Blessed social media post template collection!



Friday, January 22nd 2021: Fearless Friday


Share a reason to be fearless this Friday!


Fearless Friday hashtag:

#fearlessfriday


Fearless Friday social media post template:



Saturday, January 23rd 2021: National Pie Day


National pie day is for making and eating pie!


National Pie Day hashtag:

#nationalpieday


National Pie Day social media template:



All about pie social media post template collection:




Sunday, January 24th 2021: National Compliment Day


Brighten a customer's day with a compliment on social media.


National Compliment Day hashtag:

#nationalcomplimentday


National Compliment Day social media template:



Spread Positivity social media post template collection:




Monday, January 25th 2021: Opposite Day


Have breakfast for dinner, eat dessert first, or reverse your words on opposite day!


Opposite Day hashtag:

#oppositeday


Opposite Day social media post template:




Tuesday, January 26th 2021: Tuesday Tunes


Share a favorite tune with your followers on social media.


Tuesday Tunes hashtag:

#tuesdaytunes


Tuesday Tunes social media template:




Wednesday, January 27th 2021: National Chocolate Cake Day


Share a chocolate cake post on social media and ask about your followers' favorite cake.


National Chocolate Cake Day hashtag:

#nationalchocolatecakeday


National Chocolate Cake Day social media template:




Thursday, January 28th 2021: Thursday Thoughts


What are your Thursday thoughts? Share them on social with a new post.


Thursday Thoughts hashtag:

#thursdaythoughts


Thursday Thoughts social media template:




Friday, January 29th 2021: Puzzle Day


It's National Puzzle Day! Share a puzzling post today!


Puzzle Day hashtag:

#nationalpuzzleday


Puzzle Day social media story template:



Plus: view our Game Night template collection!



Saturday, January 30th 2021: Service Saturday


Share how you give back to your community with a service-focused post on social.


Service Saturday hashtag:

#servicesaturday


Service Saturday volunteers social media story template:




Sunday, January 31st 2021: Sunday Funday


Are you doing something fun this Sunday? Share a post!


Sunday Funday hashtag:

#sundayfunday


Sunday Funday social media post template:



Up next: five easy marketing resolutions for your business in January.