May 2025 Social Media Content Calendar
- Dipta Chowdhury
- Apr 28
- 9 min read
Updated: Apr 28
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May is packed with opportunities to create engaging social media content for your audience. From cultural celebrations to awareness campaigns and fun social events, there’s something for everyone. Here’s your guide to leveraging May’s holidays and observances to boost engagement and build connections on social media.
Use our social media content calendar for tracking important dates in May 2025. Use this as a guide to build out your social media content calendar for the month and as inspiration when you're unsure of what to post.
Click on any of the dates below to jump to the day or keep scrolling for important days and hashtags in May 2025.
May social media template collection
Thursday, May 1st, 2025: Asian American & Pacific Islander Heritage Month
May is Asian American and Pacific Islander Heritage Month, a time to recognize and celebrate the rich cultures, contributions, and achievements of AAPI communities. Use this month to highlight AAPI-owned businesses, share inspiring stories, and educate your audience on cultural heritage. By fostering appreciation and awareness, we can help amplify AAPI voices and honor their impact on history and society.
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Asian American & Pacific Islander Heritage Month social media post templates:
Thursday, May 1st, 2025: May Day
May Day is a global celebration of workers’ rights and the arrival of spring. Many countries observe this day with parades, festivals, and demonstrations advocating for fair labor conditions. Whether you're supporting labor rights, sharing vibrant spring-themed content, or acknowledging the history behind this day, it's an excellent opportunity to engage your audience.
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May Day social media post templates:
Thursday, May 1st, 2025: Mental Health Awareness Month
May is dedicated to raising awareness about mental health, reducing stigma, and encouraging self-care. Businesses and individuals alike can use this month to share mental health tips, resources, and uplifting messages to promote well-being. Encouraging open conversations about mental health can foster a more supportive and understanding community.
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Mental Health Awareness Month social media post templates:
Thursday, May 1st, 2025: Lupus Awareness Month
This month shines a light on lupus, an autoimmune disease affecting millions worldwide. Raising awareness can help with early diagnosis and provide support to those living with the disease. Use this time to educate your audience on symptoms, share stories of resilience, and support organizations working towards better treatments and a cure.
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Lupus Awareness Month social media post templates:
Friday, May 2nd, 2025: National Space Day
Celebrate the wonders of the universe by sharing space facts, NASA updates, or space-themed promotions. This day is perfect for science lovers and dreamers alike. Encourage curiosity about space exploration, astronomy, and the mysteries beyond our planet.
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National Space Day social media post templates:
Sunday, May 4th, 2025: Star Wars Day
"May the Fourth be with you!" Star Wars fans around the world celebrate this day by sharing their favorite moments from the saga. Whether through trivia, themed content, or fun promotions, this is the perfect occasion to embrace the force and engage with a passionate audience.
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Star Wars Day social media post templates:
Sunday, May 4th, 2025: International Firefighters Day
A day to honor the bravery and dedication of firefighters worldwide. These heroes put their lives on the line daily to protect communities. Show appreciation by sharing inspiring stories, thanking first responders, or spotlighting local firefighting teams.
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International Firefighters Day social media post templates:
Sunday, May 4th, 2025: National Fitness Day
Encourage your audience to get active! Share workout tips, wellness advice, and fitness inspiration to motivate people to live a healthier lifestyle. This is a great time for gyms, trainers, and wellness brands to promote fitness challenges and healthy habits.
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National Fitness Day social media post templates:
Monday, May 5th, 2025: Cinco de Mayo
Commemorating Mexico’s victory at the Battle of Puebla, this day is widely celebrated with food, music, and festivities. Engage your audience with culturally respectful themed content, traditional recipes, or special promotions celebrating Mexican heritage.
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Cinco de Mayo social media post templates:
Monday, May 5th, 2025: Teacher Appreciation Week Begins
This week is dedicated to honoring educators and their incredible contributions. Teachers shape future generations, and their hard work deserves recognition. Show gratitude by highlighting teacher stories, sharing discounts, or offering heartfelt messages of appreciation.
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Teacher Appreciation Week social media post templates:
Tuesday, May 6th, 2025: National Nurses Day
Celebrate the dedication of nurses who play a vital role in healthcare. These medical professionals work tirelessly to provide compassionate care. Use this day to recognize and thank them through messages of appreciation, special discounts, or uplifting stories.
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National Nurses Day social media post templates:
Saturday, May 10th, 2025: National Small Business Day
Support local businesses by encouraging followers to shop small, share their favorite local stores, and recognize the impact of small businesses in their communities. This is a great opportunity to highlight entrepreneurs and their contributions to economic growth.
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National Small Business Day social media post templates:
Sunday, May 11th, 2025: Mother’s Day
A day to celebrate moms everywhere! This is a perfect time for heartfelt content, personalized messages, and special promotions. Encourage your followers to share their favorite memories and moments with their mothers to make this day extra special.
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Mother’s Day social media post templates:
Monday, May 12th, 2025: International Nurses Day
Another opportunity to highlight the essential work of nurses globally. Share inspiring stories, run appreciation campaigns, or educate your audience on the nursing profession’s impact worldwide.
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International Nurses Day social media post templates:
Monday, May 12th, 2025: Flower Moon
The Flower Moon, May’s full moon, is a beautiful celestial event. Take this opportunity to share stunning moon photography, spiritual insights, or cultural significance associated with the full moon.
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Flower Moon social media post templates:
Tuesday, May 13th, 2025: Fairtrade Day
Promote ethical consumerism by highlighting fairtrade-certified products and businesses. Supporting fair trade ensures workers receive fair wages and better working conditions, making a positive global impact.
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Fairtrade Day social media post templates:
Thursday, May 15th, 2025: International Day of Families
Families are the foundation of society, and this day celebrates their importance across cultures. Use this occasion to share heartwarming stories, family-friendly activities, or tips on strengthening family bonds. Encourage your audience to reflect on and appreciate the role of family in their lives.
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International Day of Families social media post templates:
Thursday, May 15th, 2025: Peace Officers Memorial Day
A solemn day of remembrance, this observance honors the law enforcement officers who have lost their lives in the line of duty. Show support for their service by sharing tributes, memorial events, or messages of gratitude for those who protect and serve our communities.
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Peace Officers Memorial Day social media post templates:
Saturday, May 17th, 2025: International Day Against Homophobia, Transphobia, and Biphobia
This important day raises awareness of discrimination and promotes inclusivity for LGBTQ+ individuals worldwide. Show support by sharing educational resources, uplifting stories, and advocacy efforts. Businesses can use this day to reaffirm their commitment to diversity and equality.
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International Day Against Homophobia, Transphobia, and Biphobia social media post templates:
Saturday, May 17th, 2025: Armed Forces Day
A day to honor and appreciate the men and women serving in the military. Many communities host parades and ceremonies to recognize their sacrifices. Show your support by highlighting stories of service members, offering military discounts, or expressing gratitude for their dedication.
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Armed Forces Day social media post templates:
Sunday, May 18th, 2025: International Museum Day
Museums play a crucial role in preserving history, culture, and knowledge. This day encourages people to explore museums, whether in person or virtually. Share fascinating museum exhibits, historical insights, or encourage visits to local institutions.
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International Museum Day social media post templates:
Sunday, May 18th, 2025: World Whiskey Day
Whiskey enthusiasts unite! This global celebration of whiskey is a great opportunity to share cocktail recipes, whiskey-tasting tips, or special promotions. Raise a glass and engage with your audience over a shared appreciation for this beloved spirit.
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World Whiskey Day social media post templates:
Monday, May 19th, 2025: Victoria Day
Celebrated in Canada, Victoria Day marks the official start of summer with fireworks, parades, and outdoor festivities. Whether you're in Canada or just want to embrace the seasonal excitement, share content that reflects the joy of the holiday.
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Victoria Day social media post templates:
Wednesday, May 21st, 2025: World Meditation Day
A reminder to slow down and prioritize mindfulness. This is a great day to share meditation techniques, wellness insights, and stress-reduction tips. Encourage your audience to take a break and focus on inner peace.
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World Meditation Day social media post templates:
Thursday, May 22nd, 2025: National Maritime Day
Recognizing the importance of maritime industries and seafarers, this day honors those who navigate the seas for trade, travel, and defense. Share historical insights, maritime trivia, or appreciation posts for sailors and maritime workers.
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National Maritime Day social media post templates:
Friday, May 23rd, 2025: Post Your Memorial Day Specials
As Memorial Day approaches, businesses can share special deals, patriotic-themed content, or messages of remembrance. Use this opportunity to connect with your audience through promotions and tributes.
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Memorial Day Specials social media post templates:
Sunday, May 25th, 2025: National Wine Day
Cheers to National Wine Day! This celebration is perfect for wineries, restaurants, and wine lovers to share pairing ideas, special offers, or fun facts about wine culture. Encourage your audience to raise a glass and indulge responsibly.
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National Wine Day social media post templates:
Sunday, May 25th, 2025: The French Open Starts
Tennis fans rejoice as one of the sport’s most prestigious tournaments begins. Engage your audience with match predictions, highlights, or fun facts about the tournament's history. Sports-related businesses can use this event for themed promotions.
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The French Open social media post templates:
Monday, May 26th, 2025: National BBQ Week Begins
Fire up the grill! This week is all about celebrating delicious barbecue recipes, techniques, and traditions. Whether you’re a restaurant, food blogger, or BBQ enthusiast, share mouth-watering content to get people excited for grilling season.
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National BBQ Week social media post templates:
Monday, May 26th, 2025: Memorial Day
A solemn day of remembrance for those who have died in military service. Many observe Memorial Day with parades, tributes, and moments of silence. Businesses can honor the holiday by sharing messages of gratitude and participating in community events.
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Memorial Day social media post templates:
Wednesday, May 28th, 2025: Show a Sneak Peek of Your Summer Offers
With summer around the corner, now’s the time to tease exciting seasonal promotions. Create buzz by offering glimpses of upcoming sales, new product launches, or summer events.
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Summer Offers social media post templates:
Friday, May 30th, 2025: National Creativity Day
Unleash your imagination! This day celebrates innovation, artistic expression, and out-of-the-box thinking. Encourage followers to share their creative works, offer DIY project ideas, or showcase how creativity plays a role in your business.
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National Creativity Day social media post templates:
Has this social media holiday content calendar left you feeling ready to plan your content? Share the love with other business owners that might find this helpful in their social media marketing!
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