We know you love your customers—they are the reason you do what you do! But you may be wondering how you can give back and appreciate them for supporting your business. In this post, we'll outline ways to show customers love on social media so you can learn how to make your customers feel special and appreciated.
Why customer appreciation is important
Showing your customers love on social media is important because it makes customers feel supported and appreciated, which translates into happy customers. We don't need to tell you that happy customers will continue to come back again and again, and they are more likely to recommend your business to their peers and loved ones.
So, open up that Ripl app and start customizing some creations to show your customers love this month! Keep reading for a few customer appreciation ideas to get you started.
Strategies to maintain customer relationships and show your customers love on social media
If you're wondering how to thank customers on social media and maintain positive customer relationships, look no further! Use these customer appreciation messages to show your customers some love this month on social media.
1. Send them a love note
Post a love note on your social media feed or in your stories, send it in a direct message, or include it in their next purchase.
Tips for sending an authentic, heartfelt love note to your customers:
Make it personal: address your customer by their name.
Make it specific: mention a specific exchange or purchase to ground your note.
Make it short but sweet: be concise and to the point, while maintaining a tone of authenticity and appreciation.
Make it last: let them know you look forward to future interactions.
2. Give back to your customers and community
Community service and a social enterprise focus is both trendy and important to consumers right now: a study by Cone Communications found that nine in 10 millennials would switch brands to one associated with a cause.
Consider setting up a charitable giving program to donate a percentage of profits on each sale or in a period of time to a charity or cause your customers care about. A commitment to community service and charitable giving is sure to impact your brand image and will reach both customers and your community on social media. And you're showing love to your customers by giving to causes they care about.
3. Host a customer appreciation event on social media
In-person customer appreciation events and business pop ups might be a thing of the past for now, but hosting a socially distanced or virtual event is a wonderful alternative!
Host a virtual customer appreciation event to thank them for supporting a local business. Here are a few event elements and themes to consider: